LibGuides: Grade 12: International Business (BBBM4): Marketing Challenges and Approaches, and Distribution

Overall Expectations:

By the end of this course, students will:

• assess the challenges facing a business that wants to market a product internationally;

• compare the approaches taken by various companies to market their products internationally;

• demonstrate an understanding of the logistics of, and challenges associated with, distribution to local, national, and international markets.

Gale In Context: High School (formerly Student Resources in Context) This link opens in a new window
For students in Gr. 6+, this database provides cross-curricular support for for papers, projects, and presentations in areas such as history, sports, science & health, geography, government, social issues, arts & literature, world cultures & religions, biographies, and business.
Global Issues in Context This link opens in a new window
International viewpoints on a range of cross discipline global issues, topics and current events. Database contains topic and country portals for detailed analysis.
Academic OneFile This link opens in a new window
Journals and reference sources covering the physical sciences, technology, medicine, social sciences, the arts, theology, literature and many other subjects.
Canada in Context This link opens in a new window
Online experience of contextual information on a broad range of Canadian topics, people, places and events.